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Cabinet Connect

Granite & Kitchen Retail

A Modular Web Platform for Multi-Location Growth

We developed a scalable design system and website for Cabinet Connect—more than a template, it's a unified digital ecosystem that empowers each regional branch with localized content while maintaining strong brand cohesion. The platform combines visual storytelling with conversion-focused functionality to turn visitors into clients.

Looking for a scalable web solution that grows with your business?

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The Challenge:
One Brand, Multiple Markets

Cabinet Connect needed a modern web presence that could serve several regional locations without fragmenting the brand. Each branch required its own unique content—local projects, materials, and promotions—while operating under a consistent design and user experience. The solution had to be visually engaging, easy for local teams to update, and built to support seamless user distribution across locations.

Our Solution

We created a flexible design system with over 40 reusable components, enabling rapid assembly of unique pages. A central hub (cabinet-connect.com) directs users to location-specific subdomains, ensuring relevant content delivery while strengthening the main domain's authority. This approach balances brand unity with local relevance.

"We built a digital foundation that scales—both in design and structure—to support multi-location growth."

Inside the Build:
Modularity at Every Level

Hub & Spoke Architecture

Central landing page with intelligent user redirection to location-based subdomains (Myrtle Beach, Upstate).

Design System Foundation

Brand palette (#a9d041, #cea97b) translated into 40+ reusable blocks: sliders, video backgrounds, modal windows, FAQ toggles, and interactive catalogs.

Interactive Material Catalog

Advanced filters, search functionality, and 'Load More' lazy loading for seamless browsing.

Kitchen & Bath Visualizer

Basic 3D visualizer for client engagement and material previews.

AI Chatbot Integration

Smart chatbot trained on site content for instant customer support and lead qualification.

SEO & Technical Framework

Fully optimized content, responsive layouts, and performance-driven code architecture.

The Business Impact:
Unified Brand, Localized Conversion

Scalable Multi-Location Management

The hub-spoke model allows easy rollout of new regions while keeping branding consistent and tech support centralized.

Increased Engagement & Trust

Live video backgrounds, project sliders, and interactive catalogs keep users exploring, building confidence before contact.

Streamlined Lead Capture

Strategic CTAs, forms on every page, and a smart chatbot work together to capture and qualify inquiries systematically.

Future-Ready Flexibility

The component-based system lets non-technical teams create new pages and update content without compromising design integrity.

The Platform in Action

Multi-Device View

Multi-device responsive design
Homepage responsive design

Homepage across desktop, tablet, and mobile

Location Selection Hub

Location selection hub
Intelligent redirection

Hub page with location-based routing

Material Catalog

Material catalog with filters
Interactive filtering

Advanced search and filter functionality

Project Gallery

Project gallery showcase
Interactive sliders

Before/after project comparisons

Project Details

SCOPE

Design system creation, multi-location website development, UX/UI design, SEO, and chatbot integration.

CORE DELIVERABLES

  • 40+ reusable component types
  • 22 unique page layouts + 11 template pages
  • Hub landing page + 2 location subdomains
  • Full SEO optimization & AI chatbot

RESULT

A scalable, brand-consistent web ecosystem built for multi-regional growth and conversion.

Ready to Build a Cohesive, Scalable Web Presence?

Our approach—combining strategic design systems with intelligent information architecture—delivers digital platforms that grow with your business. Let's discuss how we can adapt this framework for your brand.